About Us

Executive Leadership Team

A collection of different types of bell peppers

Mission & Values

An Elevated Experience

Our mission is to elevate the way America experiences peppers by blending flavor, heat, and culture – one bite at a time.

Founder and Chief Executive Officer (CEO)

Kevin Whitaker

Kevin Whitaker is the Founder and CEO of KEG – Bell Pepper Experience, a flavor-forward food brand built on innovation, quality, and cultural relevance. A seasoned entrepreneur and media executive, Whitaker brings a unique blend of creative vision and disciplined business leadership to the consumer packaged goods space.

With a background spanning entertainment, publishing, and brand development, he is known for building scalable intellectual property and transforming bold ideas into market-ready products. Under his leadership, Bell Pepper Experience is positioned as a premium seasoning line focused on bold taste, clean presentation, and versatile everyday use—anchored by the brand promise: Same Taste. No Texture.

Whitaker’s strategic approach emphasizes brand integrity, product differentiation, and long-term growth, guiding Bell Pepper Experience toward national distribution and strategic partnerships while maintaining its authentic roots.

Kevin Whitaker

Chief Operating Officer (COO)

Ramona Hopkins

Results-driven executive with 20+ years of experience leading operations, marketing, and business development across association management, property, and hospitality industries. Recognized for building high-performance systems that drive retention, expand partnerships, and grow revenue through strategic communication and value-centered relationship management.

As Chief Operating Officer and Co-Managing Member of KEG – Bell Pepper Experience LLC, Ramona oversees end-to-end operations including e-commerce fulfillment, co-packer coordination, 3E Initiative program delivery, brand execution, and institutional outreach — bringing two decades of organizational leadership directly into a patent-pending food innovation brand built for community impact.

Core Competencies
Business Development • Program Management • Association Management • Membership Recruitment & Retention • Sponsorship Sales • Conference & Event Planning • Strategic Partnerships • Board Support • Project Management • Marketing & Communications •CRM/Database Management • Budget Administration

Ramona Hopkins